Description Meta Tag
The “description” tag (meta name="description" content="") reflects a summary of the page topic in plain English. Keywords and keyword phrases can be used, but it is not necessary to flood the description tag with them. The main purpose of the tag is to reflect the description in the results returned by the search engine. The description tag should be limited to about 20 words so as to not be cut off when listed on the results page. Importantly, the description should entice the visitor to take further action by employing key action words at the beginning of first sentence. For example: Purchase, Find, Learn, Get, Free, etc. Meta tags are not as crucial to the search engines as they were in the past; however it is still advisable to use them. As search engines have matured, the algorithms used to index web pages and return your website on the results page have changed. Therefore, it is equally important to learn more about website marketing methods.
Title Tags
Keyword Meta Tag
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